NOTES - COMMERCEIETS

TOP 10 PERSONAL DETERMINANTS OF CONSUMER BEHAVIOR YOU SHOULD KNOW

June 27, 2023November 24, 2025 commerceiets No Comments

PERSONAL DETERMINANTS OF CONSUMER BEHAVIOR Consumer behavior is a complex process influenced by a wide range of factors, including personal determinants that shape individuals’ choices, preferences, and purchasing decisions. These personal determinants reflect the unique characteristics and psychological aspects of consumers, influencing how they perceive, evaluate, and respond to various products, brands, and marketing stimuli….

CONSUMER BEHAVIOR

TOP 9 ECONOMIC DETERMINANTS OF CONSUMER BEHAVIOR

June 27, 2023June 27, 2023 commerceiets No Comments

ECONOMIC DETERMINANTS OF CONSUMER BEHAVIOR Consumer behavior refers to the actions and decision-making processes of individuals or households when it comes to purchasing and consuming goods and services. Understanding the economic determinants that influence consumer behavior is crucial for businesses and marketers to develop effective strategies. These economic determinants encompass various factors such as income,…

CONSUMER BEHAVIOR

TOP 6 CONSUMER BUYING ROLES YOU SHOULD KNOW

June 26, 2023June 27, 2023 commerceiets No Comments

CONSUMER BUYING ROLES Consumer buying roles are an integral part of the purchasing process, involving the different roles individuals play when making buying decisions. Understanding these roles helps businesses and marketers effectively target their products and services to meet the needs and preferences of consumers. By recognizing the various roles and their influence, businesses can…

CONSUMER BEHAVIOR

CONSUMER BEHAVIOR ISSUES – CONSUMER AND MARKETER’S PERSPECTIVE – WITH 10 EXAMPLES

June 26, 2023June 26, 2023 commerceiets No Comments

CONSUMER BEHAVIOR ISSUES Consumer behaviour process is an ongoing process, not merely what happens at the moment a consumer hands over money and in turn receives goods and services. It is long decision process. It contains some Pre-purchase issues, Purchase issues and Post- purchase issues. As shown in model some of the issues that are…

CONSUMER BEHAVIOR

CONSUMER BEHAVIOR AND CONSUMPTION BEHAVIOR- TOP 5 DIFFERENCES YOU SHOULD LEARN

June 26, 2023June 26, 2023 commerceiets No Comments

CONSUMER BEHAVIOR AND CONSUMPTION BEHAVIOR CONSUMER BEHAVIOR Consumer behavior refers to the study and analysis of the decision-making process individuals or households undertake when selecting, purchasing, using, and disposing of products, services, ideas, or experiences. It encompasses the psychological, social, and economic factors that influence consumer choices. Understanding consumer behavior is crucial for businesses as…

CONSUMER BEHAVIOR

NEED FOR STUDYING CONSUMER BEHAVIOUR IN MARKETING- TOP 10 POINTS YOU SHOULD KNOW

June 25, 2023June 26, 2023 commerceiets No Comments

NEED FOR STUDYING CONSUMER BEHAVIOUR IN MARKETING Studying consumer behavior is crucial for marketers in today’s highly competitive business landscape. Consumer behavior refers to the process by which individuals or groups make decisions about the selection, purchase, use, or disposal of products, services, ideas, or experiences to satisfy their needs and desires. Understanding consumer behavior…

CONSUMER BEHAVIOR

NATURE OF CONSUMER BEHAVIOR- TOP 10 POINTS EXPLAINED

June 25, 2023June 27, 2023 commerceiets No Comments

NATURE OF CONSUMER BEHAVIOR MEANING OF CONSUMER BEHAVIOR Consumer Behaviour involves the thoughts and feelings people experience and the actions they perform in consumption processes. Consumer Behaviour is dynamic, involves interactions, and involves exchanges. ACCORDING TO PROF. C G WALTER Consumer behaviour refers to the action and decision processes of people who purchase goods and…

CONSUMER BEHAVIOR

10 DIFFERENT TYPES OF BUSINESS – NOTES

June 15, 2023June 15, 2023 commerceiets No Comments

TYPES OF BUSINESS MEANING OF BUSINESS Business can be defined as an economic activity under taken for the production of goods and services with the aim of satisfying the human wants. The etymology of “business” relates to the state of being busy either as an individual or society, as a whole, doing commercially viable and profitable work….

BUSINESS MANAGEMENT, BUSINESS ORGANISATION

TOP 10 FEATURES AND TYPES OF PROFESSION

June 14, 2023June 14, 2023 commerceiets No Comments

FEATURES AND TYPES OF PROFESSION PROFESSION A profession is an occupation which involves the rendering of personal service, of a specialised nature. The service is based on professional education, knowledge, teaching, etc. The specialised service is provided for a professional fee charged from the clients. The professionals are members of professional bodies of those lines and conduct…

BUSINESS MANAGEMENT, BUSINESS ORGANISATION

TOP 10 APPLICATIONS OF PROCESS COSTING IN DIFFERENT INDUSTRIES

June 9, 2023June 9, 2023 commerceiets No Comments

APPLICATIONS OF PROCESS COSTING IN DIFFERENT INDUSTRIES– MEANING OF PROCESS COSTING Process Costing is that aspect of operation costing which is used to ascertain the cost of the product at each process or stage of manufacture. This method of accounting used in industries where the process of manufacture is divided into two or more processes….

COST ACCOUNTING